Poly Centre

A new concept, ‘Air Village’ on George Street, Sydney. A completely new and innovative commercial tower from Poly Australia. The identity required an authentic brand essence that conveys the authenticity of this remarkable workplace. We worked closely with Poly Australia and Grimshaw Architects to create a unique-to-market experience.


Brand Identity,
Immersive display,
Innovative presentation app,
Website and eDM design,
Lease marketing collateral.